8月25日下午13:00在北京國(guó)際圖書博覽會(huì)的“葡萄酒課堂”展區(qū)，中國(guó)輕工業(yè)出版社舉辦了一場(chǎng)“輕松品鑒葡萄酒”的活動(dòng)?；顒?dòng)由中央人民廣播電臺(tái)知名主播月媚主持，由中國(guó)農(nóng)業(yè)大學(xué)食品科學(xué)與營(yíng)養(yǎng)工程學(xué)院教授、《中國(guó)葡萄酒》主編戰(zhàn)吉宬通過《輕松品鑒葡萄酒》一書進(jìn)行葡萄酒類圖書的場(chǎng)景化營(yíng)銷。戰(zhàn)老師學(xué)識(shí)淵博、幽默風(fēng)趣，介紹了葡萄酒的歷史、釀酒葡萄的類型、葡萄酒的分類以及家庭如何保存葡萄酒，再結(jié)合現(xiàn)場(chǎng)準(zhǔn)備的幾種不同風(fēng)格的葡萄酒，請(qǐng)現(xiàn)場(chǎng)觀眾體驗(yàn)了如何品鑒葡萄酒。活動(dòng)現(xiàn)場(chǎng)美酒飄香，氣氛熱烈，更有現(xiàn)場(chǎng)觀眾結(jié)束后即前往出版社展臺(tái)購(gòu)買相關(guān)圖書。中國(guó)輕工業(yè)出版社社領(lǐng)導(dǎo)王磊光、陳業(yè)進(jìn)出席了此次活動(dòng)。

　　On August 25, at 13:00 p.m. in the "Wine Classroom" exhibition area of Beijing International Book Fair, China Light Industry Publishing House held a "Easy Wine Tasting" event. The event was hosted by Yue Mei, a well-known anchor of the Central People's Broadcasting Station. Zhan Jiyi, a professor at the School of Food Science and Nutrition Engineering of China Agricultural University and editor-in-chief of China Wine, conducted scene marketing of wine books through Easy Tasting Wine. Teacher Zhan is knowledgeable and humorous. He introduces the history of wine, the types of wine grapes, the classification of wine and how the family preserves the wine. In combination with several different styles of wine prepared on the spot, the audience can experience how to taste the wine. The wine was fragrant and the atmosphere was warm. After the audience finished, they went to the publishing house to buy books. Wang Leiguang and CHEN Ye, leaders of China Light Industry Publishing House, entered the meeting.