8月22日，在北京國(guó)際書(shū)展的w4b23展臺(tái)，由中國(guó)輕工業(yè)出版社舉辦了“品讀咖啡香”的活動(dòng)，同時(shí)進(jìn)行了中國(guó)輕工業(yè)出版社旗下食品生活類(lèi)文創(chuàng)品牌“輕咖迷”產(chǎn)品首發(fā)?；顒?dòng)邀請(qǐng)了世烹聯(lián)咖啡產(chǎn)業(yè)分會(huì)副主席、中國(guó)果品流通協(xié)會(huì)咖啡豆分會(huì)副會(huì)長(zhǎng)、國(guó)家咖啡行業(yè)專(zhuān)家組成員、資深咖啡比賽評(píng)委，咖啡品鑒大師于方，通過(guò)中國(guó)輕工業(yè)出版社《實(shí)用咖啡寶典》和《完全咖啡知識(shí)手冊(cè)》等咖啡類(lèi)圖書(shū)的場(chǎng)景化營(yíng)銷(xiāo)，在展會(huì)期間在中國(guó)輕工業(yè)出版社展臺(tái)設(shè)置了咖啡品鑒、展示臺(tái)，于方老師還進(jìn)行了現(xiàn)場(chǎng)直播，親自給大家演示了咖啡沖泡技巧，直播約有一萬(wàn)五千人觀看，活動(dòng)現(xiàn)場(chǎng)觀眾都非常高興參與進(jìn)來(lái)。中國(guó)輕工業(yè)出版社領(lǐng)導(dǎo)何仲鳴出席了活動(dòng)。本次咖啡類(lèi)圖書(shū)及相關(guān)文創(chuàng)產(chǎn)品場(chǎng)景化營(yíng)銷(xiāo)活動(dòng)將持續(xù)到26號(hào)。

　　China Light Industry Press held a coffee tasting activity beginning at August 23ed at the w4b23 exhibition of the Beijing International Book Fair. Yu fang, the member of the National Coffee Industry Expert Group, senior coffee competition judges and coffee tasting masters, attended to the activity, conducting a scenario coffee books' marketing of "Practical Coffee Treasure" and "Complete Coffee Knowledge Manual". During the activity, the China Light Industry Publishing Press set up an exhibition booth and invited Mr. Yu Fang to demonstrate the brewing techniques of coffee to the audience. He zhongming,the leader of China Light Industry Press, attended the event. The activity lasted until August 26th.